ROCK Radio
Faced with ten inconsistent station identities under the ROCK brand, we unified them with a bold, modern visual system that captures the spirit of contemporary rock.
The refreshed look features strong, timeless typography, grunge-inspired graphic elements, and a versatile carrier shape evoking records and speakers.
Designed for a digital-first world where radio is increasingly visual, the branding reflects the brand’s anarchist edge—complete with a metaphorical “split” and a hidden Easter egg for added attitude and authenticity.
